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Work

About

Disciplines

Ideas

Contact

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Atrápalo — A brand with flow

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Nike — The inner light

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Kobe Bryant — The mamba

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Atrápalo — A brand with flow

1 of 3

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Nike — The inner light

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Kobe Bryant — The mamba

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We Are

A shapeless agency
for shaping brands.

Understanding a brand’s essence is the second step toward growth.
Finding the right partner is the first.

Selected Work

Our latest moves.

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Motorola  Born to feel the game.

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Emogg

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Asics

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Nutrisport

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Motorola x Euroleague

Mix of Disciplines

  • Strategic foundations behind every brand expression and business decision. From positioning to architecture, we align brands with business purpose.


    Capabilities

    Capabilities

  • Distinctive ideas designed to capture attention and build recognition. We create concepts and executions that give brands a clear voice and translate strategy into visible impact.

    Capabilities

    Capabilities

  • Digital platforms and products built to support growth. We design and develop websites and interfaces that combine clarity, performance and brand consistency across every interaction.

    Capabilities

    Capabilities

  • We design packaging that earns attention and makes products easier to understand. Systems that bring order to portfolios and perform in real retail and ecommerce environments

    Capabilities

    Capabilities

Clients Voices

Built on trust.

Alejandro Medina
Global Marketing Spirits
Familia Torres
"Working with B-Bruce on our brand repositioning through consumer research and strategic workshops allowed us to create a stronger, more appealing product with precise messaging, while redesigning our identity and website ensured all objectives were clearly and successfully achieved with the team."
Magdala
Rebranding
Quim Rabassa
CEO
Àrea Cúbica
"Developing a new website is always a challenge, especially with a major corporate identity change. The B-Bruce team captured the brand’s essence, international scope, and offerings, translating it into a dynamic, visually engaging site that excites and guides clients."
Area Cúbica
Rebranding
Alonso Mongilardi
Sales & Marketing Manager
Legends Global
"We are extremely satisfied with our collaboration with B-Bruce. From the start, they demonstrated professionalism, excellent coordination, and timely delivery, providing high-quality outputs while proactively contributing ideas that enriched the project. Working with such a committed, skilled team was a pleasure."
Legends Global
Rebranding
Climent Raventós
Marketing Manager
Nutrisport
"The B-Bruce team executed Nutrisport’s complete rebranding with overwhelming success. They interpreted the brief perfectly, translating the new brand positioning into a logo, packaging, and full corporate identity. The first version was instantly approved a remarkable achievement for a 40-year-old brand."
Nutrisport
Rebranding
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"Working with B-Bruce on our brand repositioning through consumer research and strategic workshops allowed us to create a stronger, more appealing product with precise messaging, while redesigning our identity and website ensured all objectives were clearly and successfully achieved with the team."
Alejandro Medina
Global Marketing Spirits
Familia Torres
_MG_6560 1.jpg
"Developing a new website is always a challenge, especially with a major corporate identity change. The B-Bruce team captured the brand’s essence, international scope, and offerings, translating it into a dynamic, visually engaging site that excites and guides clients."
Quim Rabassa
CEO
Àrea Cúbica
_MG_6560 1.jpg
"We are extremely satisfied with our collaboration with B-Bruce. From the start, they demonstrated professionalism, excellent coordination, and timely delivery, providing high-quality outputs while proactively contributing ideas that enriched the project. Working with such a committed, skilled team was a pleasure."
Alonso Mongilardi
Sales & Marketing Manager
Legends Global
_MG_6560 1.jpg
"The B-Bruce team executed Nutrisport’s complete rebranding with overwhelming success. They interpreted the brief perfectly, translating the new brand positioning into a logo, packaging, and full corporate identity. The first version was instantly approved a remarkable achievement for a 40-year-old brand."
Climent Raventós
Marketing Manager
Nutrisport
"Working with B-Bruce on our brand repositioning through consumer research and strategic workshops allowed us to create a stronger, more appealing product with precise messaging, while redesigning our identity and website ensured all objectives were clearly and successfully achieved with the team."
Alejandro Medina
Global Marketing Spirits
Familia Torres
Magdala
Rebranding
"Developing a new website is always a challenge, especially with a major corporate identity change. The B-Bruce team captured the brand’s essence, international scope, and offerings, translating it into a dynamic, visually engaging site that excites and guides clients."
Quim Rabassa
CEO
Àrea Cúbica
Area Cúbica
Rebranding
"We are extremely satisfied with our collaboration with B-Bruce. From the start, they demonstrated professionalism, excellent coordination, and timely delivery, providing high-quality outputs while proactively contributing ideas that enriched the project. Working with such a committed, skilled team was a pleasure."
Alonso Mongilardi
Sales & Marketing Manager
Legends Global
Legends Global
Rebranding
"The B-Bruce team executed Nutrisport’s complete rebranding with overwhelming success. They interpreted the brief perfectly, translating the new brand positioning into a logo, packaging, and full corporate identity. The first version was instantly approved a remarkable achievement for a 40-year-old brand."
Climent Raventós
Marketing Manager
Nutrisport
Nutrisport
Rebranding
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"Working with B-Bruce on our brand repositioning through consumer research and strategic workshops allowed us to create a stronger, more appealing product with precise messaging, while redesigning our identity and website ensured all objectives were clearly and successfully achieved with the team."
Alejandro Medina
Global Marketing Spirits
Familia Torres
_MG_6560 1.jpg
"Developing a new website is always a challenge, especially with a major corporate identity change. The B-Bruce team captured the brand’s essence, international scope, and offerings, translating it into a dynamic, visually engaging site that excites and guides clients."
Quim Rabassa
CEO
Àrea Cúbica
_MG_6560 1.jpg
"We are extremely satisfied with our collaboration with B-Bruce. From the start, they demonstrated professionalism, excellent coordination, and timely delivery, providing high-quality outputs while proactively contributing ideas that enriched the project. Working with such a committed, skilled team was a pleasure."
Alonso Mongilardi
Sales & Marketing Manager
Legends Global
_MG_6560 1.jpg
"The B-Bruce team executed Nutrisport’s complete rebranding with overwhelming success. They interpreted the brief perfectly, translating the new brand positioning into a logo, packaging, and full corporate identity. The first version was instantly approved a remarkable achievement for a 40-year-old brand."
Climent Raventós
Marketing Manager
Nutrisport
  • Image by Braden Collum
  • Image by Ayesha Ch
  • Image by Kamila Maciejewska
  • Image by Wesson Wang
  • Image by William Warby
  • Image by Leigh Cooper

Industry Expertise

FOOD&DRINK

Image by Ayesha Ch

BEAUTY

Image by Kamila Maciejewska

TECHNOLOGY

Image by Wesson Wang

TELECOM

Image by William Warby

HEALTH

Image by Leigh Cooper

Insights

Shaped by culture.

Image by Jakob Owens

Social media for companies: building a brand from 

For years, social media has been managed primarily as an operational task. Post consistently, adapt to the algorithm, follow trends, keep the calendar full, and monitor performance. It works… until it doesn’t.

04.03.26

Image by Jakob Owens

Consumer research and insights in the age of AI

In recent years, the word research has become surrounded by technological promises. New tools, increasingly sophisticated models, systems capable of processing thousands of inputs in seconds.

15.02.26

Image by Jakob Owens

Iconic packaging: when the box is the message

For many brands, packaging comes at the very end: the product is defined, the campaign planned, and packaging only enters with a practical brief protect the product, fit logistics, carry the logo.

16.01.26

Image by Jakob Owens

Liquid Branding: when identity is dynamic and flows

The visual revolution: How liquid design identity is changing the way brands interact with consumers. Liquid and flexible brands have emerged as a response to the need to quickly adapt to changes in the market.

23/03/2023

Our Environment

Olympic spirit within.

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Senior minds shaping every project.
Working from inside Barcelona’s Olympic Stadium, we’re surrounded by a culture of ambition, effort and performance that shapes how we think and work.

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